Cinnamon Toast Crunch-Themed Crocs – Collaborations between two companies are often a surefire way for the brands to generate more revenue.
In April, cereal titans General Mills teamed up with footwear Crocs to launch a series of unique-looking shoes to celebrate the fan-favorite cinnamon breakfast brand in style.
The limited-edition footwear pays heavy tribute to the sweet cereal with a design that features a creamy coffee look with swirls to mirror the cereal in the bowl.
The clogs also have checked heel strips in Cinnamon Toast Crunch’s popular colorways – red, green, blue, and purple.
The footwear also came with cereal-themed charms like a 3D cereal bowl and pieces right out of Cinnamon Toast Crunch designed with expressions.
The collaboration may be a first for both companies, but Crocs has had its fair share of partnerships.
The shoe line has launched a KFC shoe line, and a pair of Hidden Valley Ranch clogs.
Where to Find the Shows
Launched on April 28, the cereal-inspired shoes are available online and offline in outlets like Foot Locker, Champs Sports, and Eastbay.
Size and Price Range
The cereal-inspired clogs are available in kids’ and men’s sizes with a price range that goes between $45 to $70.
Future Plans and Lineups
While the Cinnamon Toast Crunch crocs were released in April, General Mills and Crocs shared plans to release more variants in July.
The three designs are meant to pay tribute to three of the cereal company’s other brands – Trix, Honey Nut Cheerios, and Cocoa Puffs.
The two brands also revealed what the other footwear would look like.
Honey Nut Cheerios
The footwear mirrors the Cheerios colorway, featuring a vibrant orange mixed with a rust-colored swirl design and streaks of white.
In addition, the shoe will include a Buzz Bee charm.
The Cocoa Puffs shoes will have a near-similar look to the Cinnamon Toast Crunch footwear, albeit with a darker colorway.
It will also feature Jibbitz charms and include mascot Sonny the Cuckoo Bird.
The Trix shoes stand out the most, packing a predominantly red colorway imbued with swirls of vibrant colors, not unlike the Trix box.
Like the other models, it will have a charm in the shape of the Trix Rabbit.