Brown bear car wash started in 1957. It is now the oldest family-owned car wash in the United States. They own and operate three locations with over 8,000 customers that they serve every day. The company employs 140 people and is known for its customer service, and honest customer loyalty. They are also able to handle the cars of some 500 vehicles a day with the help of their 750 employees. The business is run by siblings, Ted and Tim Baryla who believe that customer loyalty is their core principle. The company has a reputation for treating its workers well, paying them fair wages, and offering full benefits without discrimination.
What makes the brown bear car wash successful?
The Barylas attribute their success to the hard work of their employees and their commitment to treating everyone with respect. They also believe that this success is a result of their customer service. The company’s treatment of its employees has earned the business a reputation for fair wages and a full benefits package. According to the company, its employees and customers are a big part of its success. The company gives employees full benefits and provides job security, making the business attractive to many workers. Enrollment in long-term disability benefits jumped from 22% in 1991 to 50% of their workforce ten years later.
The benefits program is one of the reasons for employee loyalty and dedication, says Rick Sherman. He is a vice president at the company and has worked there since 1981. Sherman says that the company’s support of its employees is another reason why it has been so successful over time. When asked how the business is different than other car washes, he says, “We’re more like a family. We have a great culture. A lot of our people have been here since they were teenagers. People want to work with their friends. We’re all focused on the same thing.” Ted Baryla agrees and adds that they are a fun place to work, and they keep the workplace clean.
The company believes in an open-door policy with its management team so anyone can seek advice or help. The company believes that employees should be able to bring any problems or questions they could have to the management team. Ted Baryla says, “I’ve been in customer service all my life. I know what it’s like to take care of people.
How their strategy is different from others?
Brown bear car wash is a privately held company, and they lack the financial backing of larger businesses. Most investors prefer to invest their money in larger enterprises. Therefore, it is not surprising that this company has chosen to pass up offers by larger companies. The company does not have a lending facility, and the business does not invest in any venture capital company. Ted Baryla says that the company’s philosophy is to do the best it can for its customers. “When we start a business, we want to be the best. We want to be successful. There are other companies that don’t give you a lot for what you do. We care about our customers, and we care about our employees.
Brown bear car wash operates with a business strategy that is similar to McDonald’s. The company declares that it will be the best in its industry every time, and they believe that they can get there with their customer service. They are willing to provide the best customer service and treat their employees as equals. The Barylas say that they have succeeded because they have always been willing to provide the best service they can. They do not invest the profit in regular advertising and promotion, instead focusing on their customer’s satisfaction.
Benefits for customers
1. Quality of service:
Brown bear car wash believes that it can get the best services for its customers. The company has been a family-owned business for over 65 years, and it is still in operation today. The company has ruled its industry because of its customer service and the unique way it treats each customer.
2. Loyalty:
Brown bear carwash is one of the oldest companies in the country, and it is still in operation today. The industry with the same dedication to quality customer service. The company has the same service for every customer, and they do not discriminate. Their customers like to be treated this way, and this creates a loyal customer base that keeps coming back.
3. Dedication:
The Barylas believe that their success is because they treat their employees with respect and provide them with a great work atmosphere. The company believes that this is the way they keep everyone loyal and provides the best service that they can.
4. Fair Wages:
The company’s treatment of its employees has earned the business a reputation for fair wages and a full benefits package. According to the company, its employees and customers are a big part of its success. The company gives employees full benefits and provides job security, making the business attractive to many workers. Enrollment in long-term disability benefits jumped from 22% in 1991 to 50% of their workforce ten years later.
5. Handling the cars of 500 vehicles a day:
Brown bear car wash is the only company able to handle the cars of some 500 vehicles a day with the help of their 750 employees. The business is run by siblings, Ted and Tim Baryla who believe that customer loyalty is their core principle.
6. The only wash that offers “the works”:
The brown bear car wash has the capacity to handle 500 cars a day and offers exclusive services to customers. They believe in a clean engine, not just a shiny exterior. They offer their customers the “works”, which means they will thoroughly clean the engine and all the parts of the car. This way, their customers are assured that all parts of the car, including the undercarriage and engine, will be completely cleaned.
7. Safety record:
The company has a clean safety record, and they have not had any accidents in over 30 years. The company has also had its business license revoked, which shows the high level of care they take in carrying out its business.
8. Reliability:
Brown bear car wash has many loyal customers because of the way it treats its employees. Its reliability has also helped the company create this reputation for quality service. The company is able to provide quality service consistently because of its strong customer base.
Conclusion
The company has an unbeatable reputation for quality service and thorough cleaning. This has resulted in the company winning numerous awards and achieving great success. The company’s sister business, Brown Bear Diner, describes the car wash as “the best place to wash your car”.